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How to Choose Colours the Attract Shopper

BEC Level Four

There are several silent salesmen in a retail store. Colour is one of those silent sales people. As shoppers walk through a crowded shopping mall or high street, lots of things are vying for their attention.

Attracting their attentions depends on the ability of the retailer to interrupt and influence their buying decision. Store colour makes a significant contribution to the ability of the retail brand to influence shoppers decision.

There are specific colours that have greater impact on shoppers than others. Furthermore, certain colours are suited to certain retail brands. This training help retail brands identify the best colours that are suited to their brands so they can attract shoppers to their stores.

Delegates Feedback

“Just my note of appreciation for providing such an excellent training. The clarity of your presentation demonstrates not only your understanding of marketing but also an extraordinary grasp of human behaviour and the science of persuasion. I am glad to have attended your training at this stage of my business. The lessons I learnt from you will prevent me from making the marketing mistakes most start-ups make. I am very confident that my marketing strategies will be based upon sound marketing principles.”

– Bev Marais, Online Therapy, Bayswater, London, W2

Romeo is a brilliant consultant. From the beginning he asked thought provoking questions and he gained an in depth insight into my business. He then looked at 3 key areas of my website as to why sales weren’t converting and provided solutions. Not just that he made me re-think my goals and strategy for the business and had me look at how I was going to achieve this. Romeo really covered all areas of my business from the strategy to social media. He is a fantastic business consultant someone who will guide you through your business to achieve the best results!”

– Abi Owens, Managing Director, Mish Mash Management, Soho, London, W1F

Course Information

Course Content

  • Why is retail store colour critical to boosting store sales?
  • The colours that attract shoppers to a retail store
  • The steps for selecting store colour
  • The art and science of store colour selection

Who will benefit

  • Retail Executives
  • Retail store Designers 
  • Regional Managers
  • Store Managers
  • Retail Marketing Managers
  • Retail Store Owners

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Course Dates

At your convenience. Course materials are available online to enable you access them as and when you see fit.

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Course Fees

Course Fee Per Module: £27

The investment is inclusive of:

  • Training video
  • Access to online learning platform
  • Email support
  • Certification


100% Money Back Guarantee & Refund Policy

Your investment is 100% GUARANTEED. You have a full 12 month from the date of purchase to request a refund and your investment will be returned in full, no questions asked.

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How it works

Pre-Training Resources

When you book your training today, you will be redirected to your personal membership dashboard where you will have instant access to videos and other materials relating to the course you booked.

Post Training Assistance

The end of the training does not necessarily mean the end of your learning journey with the Business Education Center. Up to a month after taking the training, you will be entitled to email: or call: (+44) 020 8798 0579 with enquiries about the course you took.

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What You Will Learn

Learning Outcomes

At the end of the training, you will be able to:

  • Know the reason retail store colour is critical to boosting store sales
  • Know the colours that attract shoppers to a retail store
  • Know the steps for selecting store colour
  • Know the art and science of store colour selection

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The training will be held at:

Hilton London Olympia
380 Kensington High St,
W14 8NL
Phone: 020 7603 3333

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How to Choose Colours the Attract Shopper On-Demand Training £27.

Book Your Spot Now and Learn to:

  • The reason retail store colour is critical to boosting sales
  • The colours that attract shoppers to a retail store
  • The steps for selecting store colour
  • The art and science of store colour selection

Book Your Spot Now And Learn to:

Multiple course booking discount
Corporate license for individual employees
Please call (+44) 020 8798 0579 or
Like access to most or all of our training?
Please click here for access our ‘All You Can Learn’ pass.

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For more details about this training,

Please email :
Or Call
Tel:  (+44) 020 8798 0579 or 078 6504 9508

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